Why Gamification is the exact opposite of what you think it is.
Steve Patrizi, Chief Revenue Officer at Bunchball"Companies large and small are beginning to see a massive opportunity to leverage game mechanics in the enterprise to engage employees in initiatives...
View ArticleHow Big Data Is Changing The Way We Lead - Forbes
Dr. Michael Rappa, Institute Director of the Institute for Advanced Analytics at North Carolina State University, talked about the effects that big data and other forms of data-driven decision making...
View Articledcd1c512-4637-11e1-9592-00144feabdc0.pdf
“Businesses require a socialCRM approach that enables them to capture insights and manage the customer relationship successfully by [takingadvantage of] the ‘viral’ nature of the mediumSee it on...
View ArticleGamification: Unlocking hidden collaboration potential
Gamification offers a serious capability to improve organizational performance. Early adopters will benefit most; those who choose to be laggards will face increasing competitive pressure from those...
View ArticleThe Social Concept • The Metz Mash Blog
The Social Customer, the new guide to social customer acquisition, monetization, and retentionSee it on Scoop.it, via SocialCRM
View ArticleCRM Watchlist 2012 Winners - The Marketing Mavens | ZDNet
Many CRM vendors either don’t have marketing modules or do it rather poorly. But a few independent vendors stood out this year and are poised to make an impact in 2012. Watch out Paul Greenberg CRM...
View ArticleExpert Interview with Mark Tamis on Social CRM - Salesforce.com UK
Exploring how Social CRM is much more than Social Media+CRM. Customers are currently still impressed to get any company response through public channels such as Twitter and Facebook, but as the novelty...
View ArticleBig Data, Big Dead End / News / What we do / Ctrl-Shift - Understanding...
Big Data is actually customer data: data about customer behaviour. What we need for that next big breakthrough in productivity is the information logistics:the infrastructure and supply chains...
View ArticleSocial CRM: A definition and point of view on SCRM — WhatWorksWhere.com
Social CRM is moving quickly from being a theory to a business reality. The recent acquisition of Radian6 (a leading social media ‘listening’ tool) by Salesforce.com is a clear indicator that the shift...
View ArticleGamification Is More Than A Game For Businesses - Forbes
It’s becoming harder for a business to retain its customers and engage its employees. It’s believed that gamification can be used to motivate engagement and certain behaviors for both your customers...
View ArticleWhat is Gamification, Really? - Lithosphere Community
Michael Wu, Ph.D. is Lithium's Principal Scientist of Analytics, says "Gamification is not a game. Primarily because the definition specifically states that gamification refers to those applications in...
View ArticleYes, Gamification Can Help Your Business Internally | Forrester Blogs
Ofcourse, gamification entices consumers to engage more deeply with the company. It has many more uses, you can use gamification to enhance other processes in your business. How?See it on Scoop.it,...
View ArticleCould CRM Gamification Make Sales Fun Again? - Simplicable
Sales gamification will pay a huge windfall to the first CRM vendor to get it right.See it on Scoop.it, via SocialCRM
View ArticleLet’s Get Specific: 9 Real-World Ways to Reinforce the Importance of Customer...
9 Ways to Reinforce the Importance of Customer Service:1. Continue to get to know customers.2. Concentrate on consistency in customer service.3. Reinforce skills, reward excellence, and involve...
View ArticleCustomer Service Through Social Media | CustomerThink
88% of customers whose complaints were unanswered on social media said they would be less likely to buy from that brand. These statistics should tell you it’s time to put effort into your social media...
View ArticlePGreenblog: CRM 2012 Forecast–The Era of Customer Engagement Begins– Part II
Exploring Gamification, an evolving concept to influence , engage and motivate customers. Gamification : a series of design principles, processes and systems used to influence, engage and motivate...
View ArticleTop 10 Hurdles to Providing an Excellent Client Experience | CustomerThink
Top 10 hurdles to providing an excellent client experience...See it on Scoop.it, via SocialCRM
View Article2012 Customer Experience Predictions: Positives and Pitfalls | CustomerThink
Social media bolsters the digital customer experience as companies receive direct feedback from customers in real time.2012 will be the year in which the customer experience will continue to grow in...
View ArticleCustomer Service in 2012 and Beyond Technology..
So what do Customer Service managers need? In my humble opinion they need to get the next couple of things done: Understand the Customer (Service) Journey throughout the lifetime of a Customer (and...
View ArticleCustomer Service in 2012 (And Beyond) | Moxie Software Blog
While Gartner, IDC, and Forrester (as well as Ovum, Frost & Sullivan, and many other analyst firms that track numbers) put Customer Service around $3.5 Billion, the reality is that there are three...
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