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Guest post: Social Media is Dead; Long Live Social CRM
Social CRM is about creating organisation-wide processes and structures to:1. take in all the data (unstructured, raw, semi-structured) from our listening and interaction2. analyse that data for what’s...
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Three reasons you will do social crm
CRM is a philosophy and a business strategy, supported by a system and a technology, designed to improve human interactions in a business environmentSee it on Scoop.it, via SocialCRM
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Social CRM: A definition
[Social] CRM is a business function supported by a system and a technology, designed to improve human interaction in a business environment.See it on Scoop.it, via SocialCRM
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CRM in the age of the Social Web
Social CRM is based on the simple premise that you are able to interact with your customers based on their needs, not your rules.See it on Scoop.it, via SocialCRM
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Social CRM - Concept, Benefits and Approach to adopt
A call for reviewing current CRM Strategy, Processes and Mindset throughout companiesSee it on Scoop.it, via SocialCRM
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How Social CRM Can Help Address Changing Consumer Demands
Social collaboration-based sales and marketing technologies help companies understand and manage changing consumer demands.See it on Scoop.it, via SocialCRM
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Social Media – Social CRM – What is in it for you
Presentation for a group of SAP CRM consultants to make them more aware about social media and to give them a (very small) introduction in social crm...See it on Scoop.it, via SocialCRM
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Research Reveals 'Social Media Variance' Between Customers, Marketers
Consumers want to feel valued by their social brand engagements and are increasingly turning to peer communities for reviews, conversations, shopping selections, product assistance and lifestyle...
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Social CRM: What's Right, What's Wrong, What's Next? Inside Scoop with Graham...
Graham Hill touches the following topics in the interview: What is Social CRM? Has Social CRM become a "bulwark" of business? Social CRM as new communications channel Social CRM as new technology...
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New Thought Leadership Is Needed For Social CRM | Social Media Blog for...
There is more to social CRM than just general community management and support. Enterprise collaboration, process improvement, technology, governance also play a substantial part in the CRM process....
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Customer Service in 2012 (And Beyond) | Moxie Software Blog
While Gartner, IDC, and Forrester (as well as Ovum, Frost & Sullivan, and many other analyst firms that track numbers) put Customer Service around $3.5 Billion, the reality is that there are three...
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Customer Service in 2012 and Beyond Technology..
So what do Customer Service managers need? In my humble opinion they need to get the next couple of things done: Understand the Customer (Service) Journey throughout the lifetime of a Customer (and...
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2012 Customer Experience Predictions: Positives and Pitfalls | CustomerThink
Social media bolsters the digital customer experience as companies receive direct feedback from customers in real time. 2012 will be the year in which the customer experience will continue to grow in...
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Top 10 Hurdles to Providing an Excellent Client Experience | CustomerThink
Top 10 hurdles to providing an excellent client experience...See it on Scoop.it, via SocialCRM
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PGreenblog: CRM 2012 Forecast–The Era of Customer Engagement Begins– Part II
Exploring Gamification, an evolving concept to influence , engage and motivate customers. Gamification : a series of design principles, processes and systems used to influence, engage and motivate...
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Customer Service Through Social Media | CustomerThink
88% of customers whose complaints were unanswered on social media said they would be less likely to buy from that brand. These statistics should tell you it’s time to put effort into your social media...
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Let’s Get Specific: 9 Real-World Ways to Reinforce the Importance of Customer...
9 Ways to Reinforce the Importance of Customer Service: 1. Continue to get to know customers. 2. Concentrate on consistency in customer service. 3. Reinforce skills, reward excellence, and involve...
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Could CRM Gamification Make Sales Fun Again? - Simplicable
Sales gamification will pay a huge windfall to the first CRM vendor to get it right.See it on Scoop.it, via SocialCRM
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Yes, Gamification Can Help Your Business Internally | Forrester Blogs
Ofcourse, gamification entices consumers to engage more deeply with the company. It has many more uses, you can use gamification to enhance other processes in your business. How?See it on Scoop.it,...
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What is Gamification, Really? - Lithosphere Community
Michael Wu, Ph.D. is Lithium's Principal Scientist of Analytics, says "Gamification is not a game. Primarily because the definition specifically states that gamification refers to those applications in...
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